Category: Predictive Analytics

Machine Learning Predictive Analytics

Building Your First Spark : Logistic Regression Model

Spark has recently been gaining traction. So I thought of providing starting point to play with Spark. Have written a simple code for Logistic regression to help  in transition. I…

Predictive Analytics

Predictive Analytics Helps Build a High Performing Retail Sales Force

Marketing practitioners today rely on multiple channels to reach their sales goals and customer-facing employees, whether in-store, in-person or on-phone, play a critical role in meeting revenue targets. If these…

Predictive Analytics

Comparing Accuracy of Predictive Models –Visualization

Predictive Modeling is a very prominent approach to forecast or predict KPI’s. These KPI’s could be sales figures, churn rates, death rates, criminal activities, loss forecasting etc. We will take…

Predictive Analytics

Making a Case for Subscription Based Predictive Analytics Solutions

Predictive Analytics is slowly but steadily garnering attention from business stakeholders in India. As a means of adoption clients are experimenting with different approaches ranging from bring in consulting companies…

Predictive Analytics

Ensuring Success of Early Modeling Initiatives

Getting First Steps Right Firms across sectors are increasingly recognizing the role of advanced analytics in enhancing business functions and operations.Mature Firms have established dedicated cross functional analytics teams and…

Predictive Analytics

Does Agency channel have an effect on long term stickiness of a customer?

Let’s see what facts say. These facts have been pulled from public disclosures of Life Insurance firms. Persistency shown here is APE persistency based on Non-Reducing basis* Based on above…

Predictive Analytics

Predictive Analytics: Common Questions Business Leaders Ask

Business leaders and stakeholders often think about right time to start looking at analytics and sometimes fall shy due to concerns surrounding data availability, quality of data, lack of resources…

Predictive Analytics

Predictive Analytics in Recruiting Agents

Building Productive Agency Workforce Agency channel contributes to more than 50 percent of new business premium in Insurance segment. Considerable sales effort is spent in interviewing and recruiting agents. Much…